Founded in the heart of Milano, LUSSO PURO embodies the essence of Italian craftsmanship and timeless elegance. As an exclusive invite-only atelier, we serve a distinguished clientele who appreciate the rarity and prestige of true Italian luxury. Each piece is meticulously crafted by master artisans, combining centuries-old techniques with contemporary design.
Our commitment to excellence and exclusivity is reflected in every stitch, every fabric choice, and every detail. Access to LUSSO PURO collections is granted only through personal invitation, ensuring an intimate and personalized experience for our esteemed patrons.
Founded
Made in Italy
Years of Excellence
Experience luxury in our exclusive locations
Our flagship store in the heart of Milano's fashion district
Elegant corner location near the iconic cathedral
Italian craftsmanship meets everyday luxury
Rich burgundy with gold LP emblem
Deep emerald with gold emblem
Classic black with gold wreath emblem
Elegant ivory with gold emblem
Sophisticated gray with gold embroidery
Fresh sky blue with gold emblem
Discover the pinnacle of Italian fashion
Request an invitation to our exclusive atelier
Via Montenapoleone, 8
20121 Milano, Italy
By Appointment OnlyEmail: info@lussopuro.com
Invitation Required for PurchaseMonday - Saturday: 10:00 - 19:00
Sunday: By Appointment